As His Legal Expenses Pile Up, Donald Trump Is Selling ‘God Bless the USA’ Bibles for $60

For the red, white, and blue crowd who kneel in prayer and stand firmly to the right, there’s a special offer on the table: a Donald Trump-endorsed Bible, all yours for just $59.99. This pitch to patriotic Americans is the latest in Trump’s foray into retail, putting a presidential seal of approval on goods.

Earlier this month, upon becoming the likely Republican nominee, Trump posted a video on Truth Social. In it, he encourages his followers to purchase the “God Bless the USA Bible,” the name inspired by Lee Greenwood’s patriotic song. Trump frequently uses this track to make his entrance at rallies and has been seen with Greenwood at various events.

“Happy Holy Week! Let’s Make America Pray Again. As we lead into Good Friday and Easter, I encourage you to get a copy of the God Bless the USA Bible,” Trump posted, pointing his followers to the sales page for this $59.99 tome.

This merchandise move comes at a time when Trump’s wallets are feeling the pinch, with legal battles piling up and charges knocking on his door.

“All Americans need a Bible in their home, and I have many. It’s my favorite book,” Trump assured in his Truth Social video. “I’m proud to endorse and encourage you to get this Bible. We must make America pray again.”

Selling Bibles isn’t Trump’s only marketplace adventure. Last month, he revealed a collection of luxury sneakers, featuring gold high-tops called “Never Surrender” for $399. His business, 45Footwear, doesn’t stop at shoes—there’s fragrance in the mix, too. 

The website for the Bible stresses that “it is not political and has nothing to do with any political campaign.” 

Then there’s Trump’s venture into the world of NFTs—those unique digital tokens. He raked in a hefty sum with digital trading cards that show him in various guises, like an astronaut or a cowboy. Besides that, he has released books with pictures of his time in office and letters that people have sent him over the years.

Let us remind you that before running for office, Trump famously sold everything from frozen steaks to vodka through an enterprise called Trump University, which was eventually sued for fraud.