9 Fashion Brands All Body Positive Women Will Love (4 of 5)

Bluestockings Boutique

Bluestockings Boutique was founded by Jeanna Kadlec. She wanted to create a brand that offered luxurious, comfortable clothing that did not restrict access based on conventional gender stereotypes. They create beautiful lingerie for all body and gender types, with a motto hashtag of #underthingsforeveryone, and keep sizes XS through 4X stocked.

Dear Kate

Dear Kate is another underwear brand that is also dedicated to body positivity. They became popular when they took a stand against Victoria’s Secret promotion of unhealthy body standards. Victoria’s Secret is famous for its billboard that promotes the “perfect body.” Dear Kate then released marketing that highlighted beautiful women of various sizes and looks, and said that “the perfect body is everybody.”