10 Most Popular Athletes of the 2026 Winter Olympics (2 of 6)

Marco Odermatt—Alpine skiing (581K followers)

Marco Odermatt, a Swiss alpine skier born in the Alps, is said to be one of the most skilled athletes of his generation. This 28-year-old fella is an Olympic champion with over 50 World Cup victories and boasts more than half a million Instagram followers. He loves skiing and its positive impact on lives, encouraging young people to unlock their potential. Despite his status as a top athlete, he maintains a humble demeanor, frequently praising fellow athletes and encouraging fans to pursue their dreams with hard work and determination.

Sofia Goggia—Alpine skiing (644K followers)

Sofia Goggia is Italy’s most successful downhill skier, known for her amazing World Cup performances. She won Olympic gold in 2018 and silver in 2022, despite facing significant injuries in her career. She makes for a great example for young athletes thanks to her tireless work ethic. On Instagram, Goggia shares her professional journey, emphasizing that victories are the result of teamwork, effort, and commitment.