At the 2016 GOP Convention, Ivanka seized every chance to highlight her own brand. Clad in a rose-hued dress from her fashion line, she broached topics like labor legislation and the role of women in the workplace. The following day, a tweet from her account directed followers to a link where they could purchase the same outfit, which was quickly snapped up. However, some criticized this tactic as overly calculating, especially since the dress, although advertised as an emblem of “American labor,” was actually produced abroad.
