11 Corporations That Are Scaling Back DEI Initiatives (6 of 6)

John Deere

John Deere announced that it would no longer sponsor social or cultural awareness events and would review its training programs to remove content that could be considered socially motivated. The company clarified that it has never implemented diversity quotas or required pronoun identification but will continue tracking workforce diversity.

Tractor Supply

Tractor Supply made sweeping changes to its corporate policies in June, discontinuing multiple DEI and climate-related initiatives after facing criticism from some consumers. The company eliminated all DEI-specific roles, withdrew from the HRC index, and ended financial support for events such as Pride festivals and voter registration drives.

Additionally, the retailer shifted its environmental strategy, moving away from carbon emission reduction goals to focus on land and water conservation. Following these decisions, the National Black Farmers Association voiced its frustration, publicly calling for the company’s CEO to step down.